The point of human evolution is to adapt. Not letting go of the old, but adapting ourselves, our world and our story as necessary. An evolving way of life has been the legacy fabric of Life & Leisure over the past 20 years of this beloved magazine created by Kate Coughlan.
We grew up with Life & Leisure at its inception as young adults graduating from high school to it being intertwined with our evolution as women by reading our mothers Life & Leisure’s, then buying our own to then buying the business itself!
It is the world you dive into when you indulge in your hour of Life & Leisure, where you switch off from the demands of the day-to-day. A world connected by authenticity that empowers you to be hopeful and dream. The desire for that world continues to be our purpose into the future of L&L - Life & Leisure Our Way.
This is the statement we live by. Life & Leisure Our Way says ‘we are fiercely independent and unforgiving about our personal uniqueness.’
We believe that life should be lived beautifully your way, not trying to keep up with the Jones (or Instagram for that matter!).
The move to L&L is to achieve a refreshed brand for the next 20 years. A brand which can transcend across generations as well as across our new multimedia channels, limited edition product ranges & member events.
The key element is the & (ampersand). The & becomes your permission to be more than the title that society puts you in a box. Be known for more than one passion. Celebrate the multiple facets of being human.
We do. Lucinda is a working mother & is obsessed with books, whilst Sarah is a jet-setting CEO & loves her permaculture garden. Own the &.
Our recent survey of our readers told us that your ideal way of life is:
- Less screen time, more hobbies & experiences that disconnect you from the busyness and gather with your family, friends & your community
- Unique travel that is more about exploring new things and making memories with loved ones rather than for Instagram
- Your home and garden is your retreat that nurtures you. It’s your own eclectic haven where you don’t chase trends to look like a showhome, but spaces you’ve created that fill your cup
That’s us too. We have grounded L&L in the four seasons with our move to quarterly and four key pillars that holistically make us human - Nurture, Explore, Gather & Create.
The main four seasonal editions will be sectioned into these four categories and we will release their own annual journals dedicated to each theme come later in 2025. Your subscription will entitle you to six publications a year (four seasonal plus your choice of two special journals) and we will be in touch with more details on how this will work over the winter.
With the world in a crazy state it’s no surprise that your desire to reconnect with what’s important know you can do so with the L&L community right there with you.
As we turn 20 years with this platinum collectors edition, we reflect on the stories of the past issues who made us who we are today. For tomorrow’s stories are yet to be told, your own story will be what you make it.